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GAINESVILLE FLORIDA HOMES |
"YOUR EYE ON THE REAL ESTATE MARKET" |
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How To Sell A Home
Mark Cohen, Broker
EYEMARK REALTY, INC.
Gainesville, Florida 32653 USA
Florida Licensed Real Estate Broker
352-373-3783 Office 352-222-5609 Cell
Contact Eyemark Realty By Email Now
When you list your home or property with me, there is Never a Cancellation Fee. You can cancel any listing agreement at any time for any reason with no fee.
I Advertise & Market all kinds of Real Estate Property
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VIDEO: Why You Should Hire a Realtor
Increase Your Opportunities To Sell. Take Advantage of
First Time Buyers
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Information About Selling Homes
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How To Sell Your Home 1. Obtain the Services of a Trustworthy, Reliable, and Experienced Realtor. Selling your home can be one of your most important financial transactions. An experienced Realtor, in most cases can sell your home quicker and for a considerably higher price than you can alone. The time and money gained can more than make up for paying a negotiated commission. A Realtor can reduce your liability and stress in the marketing , negotiating, and closing phases of your sale. Therefore it is extremely important that you take your time to select the Realtor that is best for your situation. You should interview several agents and ask them key questions about their experience, dedication, and marketing techniques. Choose one who can and will communicate with you effectively and keep you regularly informed. You should make sure that the agent's personality is compatible with your own. However, no matter how hard you try to choose the right person, sometimes they turn out to not do the job you expected. In your listing contract you should have the right to fire your agent and hire another agent in the same company or switch to another company, without a penalty or cancellation fee.
2. Calculate an Accurate Current Market Value. Before setting an asking price it is important to have an idea of how your home is valued in the current market. It is tempting to obtain an estimate from a lender; however many times a lender's appraisal will be a rough estimate and arrive at an inaccurate price. Lenders like to estimate the value of your property to be higher than it actually is in order to encourage you to finance your next home with them. The best way to obtain a more accurate value is to ask your Realtor for a Comparative Market Analysis (CMA). It compares recent sales of similar homes in your neighborhood or community and will give you an up-to-date estimate of your home's actual sale value. 3. Place a Reasonable Price on Your Property. You obviously want to get the most money for your property. Ironically, the best way to do this is not to list your property at an excessively high price. Overpriced properties tend to take a long time to sell and eventually sell at a lower price anyway. Too high a listing price will cause many prospective buyers to disregard your home before even looking and may lead some buyers to expect an excessive array of features that are not there. They will be disappointed when they actually see your home.
Remember, you are competing with many other homes, so a reasonable asking price that reflects the current real estate market will attract many more offers, and result in a reasonable sale price.
Also, if you start with too high a price you may wind up chasing the market downward when values are decreasing. You will still be too high to attract buyers even as you keep lowering your asking price.
4. Let Your Realtor Effectively Market, Advertise, and Show Your Property. It is unusual to find a buyer immediately, so give your Realtor enough time to effectively advertise your home. Even in a busy (seller's) market some homes take longer than others to sell. In a slow (buyer's) market it might take several months and several price reductions to sell your home. Your agent should use a variety of methods to market your home to the public and other realtors. The Multiple Listing Service (MLS) is the most effective way to sell homes because most buyers use Realtors. Internet Websites and Online Promotion have become highly popular and increasingly effective. Recent surveys have shown that over 80% of buyers begin their home search online before contacting a Realtor to obtain details and arrange showings. Your Realtor should have an effective website and be equipped to receive all e-mail messages and phone calls from prospective buyers.
You should make your home easy to show by allowing your agent to install a lockbox. That way all of the other Realtors in the same MLS can easily show your home when you are not there. Be prepared to have your home shown in the evening and on weekends and with short notice.
5. Present Your Home in Excellent Condition. Your Realtor will have many ideas about how to best prepare your home for buyers. However, the first impression a buyer gets is extremely important, so your home should always look presentable, clean, uncluttered, and as pleasant as possible. Make sure everything functions properly and make repairs if necessary before listing it for sale. A poorly kept home that is in need of repairs will prevent many potential buyers from making offers thereby considerably lowering the selling price.
6. Make Prospective Buyers Comfortable in Your Home. Buying a house, for most people, is a difficult and emotional decision. Therefore you should let prospective buyers examine your home without pressure. While they are looking, it is best if you are not at home, but if you have to be there, be friendly and hospitable. Let your Realtor handle the showing, point out all features and benefits, and answer the buyer's questions. If you are asked questions, answer them honestly. Don't talk about price, timing, or terms during a showing. The best time to negotiate and haggle with people is after they make a written offer.
7. Beware of "Lookers, Site Seers, and Tire-Kickers" Who Will Waste Your Time. People who call or knock on your door because of a "for sale" sign in the yard may not really be interested in your home. They probably are 6-9 months away from buying and are merely curious to see what is for sale in the community. They may still have to sell their home or may not be able to afford a home yet. They may still even be unsure as to whether or not they really want to relocate.
People who obtain the services of a Realtor are usually much closer to making a purchase and have been pre-qualified by a lender. Your Realtor will help you avoid wasting valuable time with persons who aren't serious buyers.
8. Help Your Realtor Negotiate an Offer Into a Contract. It is unusual for a buyer's offer to meet the exact price and conditions you desire. Your Realtor's job is to communicate your position accurately to the buyer or buyer's agent. Therefore, it is helpful for you to prioritize your needs and desires and make them known to your agent. The negotiation may continue back and forth for several days until either an agreement is reached about every item in the offer, or there is no agreement and the offer expires. When an agreement is reached and everyone in both parties sign it, the offer becomes an executed legally binding contract. You should realize that in order to obtain a contract, usually both you and the buyer will have to give in on some points.
9. When You Have a Contract, Know Your Rights & Responsibilities. Real estate Purchase and Sale Contracts can be complex and confusing. It is extremely important that you are well informed of the details in your contract because it is a legally binding document. Make sure to know your obligations and responsibilities before signing the contract by asking your Realtor or attorney to fully explain everything. Not being aware of all of the amounts, terms, conditions, and timing could cost you a considerable amount of time and money and leave you little or no recourse if the buyer backs out of the deal.
© 2006-2009 Eyemark Realty, Inc. |
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©2003-2012 Eyemark Realty, Inc.
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